Deliverables
→ Full eCommerce Design
→ Custom Illustration
→ Google Analytics 4 Setup
→ Product Image Editing
HANDS Organic Skincare creates radically clean, plant-based products. To better connect with their audience, they aimed to enhance user experience and engagement, attract loyal customers, and drive sales growth. By reducing bounce rates and cart abandonment, improving product value communication, and aligning with their brand values, the project sought to create a seamless, engaging, and authentic online shopping experience. The ultimate goal was to reflect the brand's commitment to sustainability and holistic wellness, making every interaction meaningful and impactful.
"Mauro delivers! Working with him on my new website was honestly a wonderful experience. Mauro is professional, knowledgeable, detail-oriented, and tech-savvy, all while being sensitive to brand narrative, aesthetics & design, and ultimately honoring brand authenticity. He took the time to really get to know my brand, my voice, and how to help my products stand apart. The process was well planned & organized, and he always delivered what he promised and more. I felt the design was truly individualized to me and my brand, and was not just about improving conversion, but was also about creating real connections to shoppers through thoughtful navigation, imagery & storytelling. He was patient and understanding with my limitations around the technical aspects, and he actually helped me learn so much in the process. I came away with bonus tools like analytics and keywords that will be invaluable moving forward. And I now have a beautiful new website that I feel truly proud to share, that tells my brand's story, while enhancing the customer experience. Excellent work!"